Bumble dating app australia
It aims to get rid of the "grey areas" that exist in professional networking that often stem from a disparate power dynamic between men and women. The platform, revealed at Sydney's The Butler last night, is an extension within the main Bumble app, using the same Tinder-esque interface to allow people to swipe left or right on possible networking matches. Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews yaffa.
Like the recent Bumble Bizz event held in Sydney , which brought professional women together to share their career trajectory, Bumble will look to do similar events but with male professionals. Bumble has been expanding its core business from its initial purpose of dating over the last three-and-a-half years since its launch. Battersby says Bumble is also looking to grow its own team and will make a few hires in coming months to help it grow its presence with the market. Or if you have a news story or tip-off, drop us a line at adnews yaffa. The Bumble Australian team: Read more about these related brands, agencies and people. Share your views in the comments section below. Have something to say on this? The platform, revealed at Sydney's The Butler last night, is an extension within the main Bumble app, using the same Tinder-esque interface to allow people to swipe left or right on possible networking matches. Michelle Battersby speaking at last night's event Speaking to an audience of more than 85 media, influencers and businesswomen, country lead for Australia, Michelle Battersby, said that Australia is the fastest growing market and Australia is the fourth largest market for Bumble, hitting one million downloads this week. The billboards went live across Sydney last month and after a successful launch period, lifting downloads of the Bumble app, the campaign will go national, Battersby reveals. You think somebody wants to talk to you because they are interested in you as a professional but they are really trying to date you," she said. It aims to get rid of the "grey areas" that exist in professional networking that often stem from a disparate power dynamic between men and women. Where Facebook is the place where you can connect with the people that you know, Bumble is the place you connect with the people you don't know. Bumble Australia now has three local staff, including Battersby, marketing manager Charlotte Fleming and brand consultant, Victoria Minell. It will also continue to align itself with big social events in Sydney and Melbourne, such as the upcoming Mercedez-Benz Fashion week - a smaller scale push compared to the US Bumble, which recently signed Kris Jenner as an ambassador. Or if you have a news story or tip-off, drop us a line at adnews yaffa. But Battersby says the choice was deliberate to show the range of people who are using the app. Relying heavily on social media to build its brand, Bumble invites several influencers to attend each event, such as Elle Ferguson, Laura Henshaw and Nadia Bartel. Have something to say on this? Share your views in the comments section below.
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